Profiling Consumers At Play Around The Globe.
New Media Measure® is a syndicated service monitoring media, entertainment, and technology trends and their impact on the shopping, spending, and usage habits of global consumers.
Why Choose New Media Measure?
Global Coverage
Our extensive surveys of global consumers deliver unparalleled understanding of how people interact with media, entertainment, and technology.
Consumer Profiling
Understand the nuances of time and money spent on 100s of consumer categories. Get granular with in-depth consumer profiling.
Market Sizing And Adoption Trends
We provide comprehensive market sizing and detailed analysis of adoption trends, helping you to gauge market potential and make informed decisions about product launches, marketing strategies, and business development.
Trend Tracking Over Time
Since 2007, we have meticulously tracked and analyzed consumer interactions across multiple channels. Our clients gain the advantage of hindsight combined with foresight, an invaluable tool in strategic planning.
Snapshot.
Visualization
Use your own tools or our dashboard to explore the data.
Conversation
Consumers answer engaging survey questions online in media modules, with answer choices localized to reflect cultural nuances.
Granular
Comprehensive data down to the brand level to build audience profiles with richness and depth.
Demographics
Consumers aged 13-85, representative of census in each market.
Scope
Consumption of all media types across channels, content, and devices.
Sample
US sample of 8,000+ people each wave. 1,000+ in 15 international markets.